Thursday, September 16
Shadow

Author: Susan Barta

JV

Definition
“JV” is used in Affiliate Marketing to refer to a “joint venture”, or selling someone’s products or services in exchange for a commission. Though the arrangement can be made one-on-one, usually the partnership or agreement to sell or promote someone’s product is handled through a site like ClickBank, JVZoo, or WarriorPlus. These sites handle tracking the sale, paying commissions, reporting earnings, handling sales customer service like requests for returns or payment processing problems. The "JV" will need to advertise the product or service using a unique to him/her affiliate URL, which has an affiliate name or code so the referral or sale tracks back to her/his actions and placement of the affiliate link. If they meet the terms of the agreement between the product producer and the af...

WordPress

Definition
WordPress is an open source content management system (CMS) based on PHP and MySQL that is usually used with the MySQL or MariaDB database servers but can also use the SQLite database engine. Features include a plugin architecture and a template system, referred to inside WordPress as Themes. Wikipedia In the early days of WordPress it was used primarily for blogs (lists of posts or articles that expressed information, and later images and media) but because it was free and easy to use, users soon pushed it into creating complex websites. WordPress is still free to use, but is created by a network of programmers and coders that would appreciate support donations. The site WordPress.org offers plugins, themes, and education, and is the site for WordPress Foundation. The site WordPress.c...
PLAN YOUR WORK, WORK YOUR PLAN

PLAN YOUR WORK, WORK YOUR PLAN

Business, General
When starting a business housed on the Internet, or in technology, it is tempting to go immediately and purchase a domain, load a CMS — usually WordPress — and start refining and shaping the "business" as we set up the templates and write content. However, this is the long way to get started that can cause hours of redoing customization settings, or even cause missed business opportunities. Instead, it is best to plan our work and work our plan. Now I am not suggesting that this plan has to be detailed and developed to the finest detail before action to build the site or product begins. But by working through the formational, foundational and financial details on paper is a wise and cost saving process. It also will make the building of the site or product smoother and a more enjoyable...
IS IT LUCK OR YOUR THINKING?

IS IT LUCK OR YOUR THINKING?

General, Keys to Success
Many people believe in luck, especially bad luck. “It’s just my dumb luck.” We use this statement when something undesired befalls us and we need a reason. “My team hasn’t been lucky in years.” We also use luck to explain repeated failure, to divert from any issues with the team or leadership, thus making it more comfortable for us to ‘keep the faith’ with our team. Research today is reporting our mindset — way of thinking, attitude, faith, self confidence — determines what is brought into our experiences. This is true for a single life, or for fans about their team. Shawn Achor writes about the frame we chose to view life events dictates how we function in that event. For example: If the salesperson lets the spilled coffee and less than delightful comments he or she encounters crea...
HAPPY NEW YEAR, PROSPEROUS RESTART

HAPPY NEW YEAR, PROSPEROUS RESTART

General
Today is New Year Eve 2019, slipping into 2020. Besides the bubbles and fireworks, most of use are doing a bit of inner reflection about our goals and how profitable they have been. Do you stay in the stable job or try to build your own business? If so, is it a brick and mortar lashed to a physical location; limiting customer draw. Maybe it should be some kind of website or Internet business — selling others’ products or developing your own. Maybe it is time to expand the brick and mortar business to the online world community through a commerce site, shipping and social media marketing. Many start with a blog website, a place you can talk about your products, offer tips and insights, and gradually start monetizing the site. Most blogs run on “WordPress“, have a dedicated domain [e.g. ...